The Undeniable Reality About Essay Samples Pdf for Elemnetary That Nobody Is Telling You

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Li Ning Case - 1297 Words

Marketing Management Group Assignment 1 Li Ning – Anything is Possible Submitted by (Group 18): PGP-11-091 Abhigyan Mundhra PGP-11-097 Aditya Narang PGP-11-102 Anant Damle PGP-11-133 Parag Aggarwal PGP-11-141 Prerna Lotlikar PGP-11-148 Ramya V. Supraja Is this company successful? Yes, the company is successful. And it is well envisioned and positioned to convert its opportunities into strengths. For Li Ning, its USP is the target segment based on geographical dimensions. So far, its penetration into the second-tier and third-tier cities has been the chief reason driving its success. Li Ning also provides a good value proposition, thereby providing a fine†¦show more content†¦To be able to build a unique positioning for itself, Li Ning might consider the option of changing its marketing lines, and portray a stronger image of what it represents. 3. Place: Li Ning should aim for a steady growth in the tier-II and tier-III markets, and expand into the mega cities and tier-I cities that have the maximum people with high disposable incomes. 4. Price: Li Ning’s pricing is one of its major competitive strategies, working to its advantage. However, this is true only of the tier-II and tier-III cities where it has a stronghold. For the mega cities and the tier-I cities, the pricing strategy has to be reworked altogether to increase brand perception. With increasing purchasing power, Li Ning’s ‘value-for-money’ proposition might falter in these cities. Customers that see Nike and Adidas as the ‘brands to buy’ are often conscious of the pricing. To attract such customers who see low-priced products synonymous with low brand image, Li Ning should be able to increase the pricing when targeting these customer segments. 5. Product: To be able to raise the pricing to increase brand perception(as explained in the previous point), Li Ning should certainly not go for differential pricing in different cities. The viable alternative is to introduce a new product segment for these cities keeping in mind the tastes of the target customers therein. 6. Product:Show MoreRelatedCompare and Contrast the Marketing Strategies of Li Ning Domestically and Internationally1480 Words   |  6 Pagesmarketing strategies of Li Ning domestically and internationally With the development of Chinese economy, sports industry has become one of the new industries in china, which has large market size and high growth rate (Qinqin, n.d.). In Chinese sports area, Li Ning brand, built by famous gymnast Li Ning (Enright, 2012), is the market leader and owns about 8000 hypostatic shops domestically (Zhang,2011). Similar to some international famous brands like Nike and Adidas, Li Ning intends to enhance influenceRead MoreLi Ning - Anything Is Possible4305 Words   |  18 PagesWATHIEU GAO WANG MEDHA SAMANT Li Ning - Anything is Possible Sharing Zhang’s belief that a superior level of category leadership was within reach if the Li Ning brand could somehow acquire elements of brand strength equivalent to those associated with the Nike and Adidas names, vice president of marketing Abel Wu was pursuing a marketing strategy aimed at establishing in people’s minds, just in time for the Olympics, a uniquely differentiated position for the Li Ning brand. Chief among Zhang’s concernsRead MoreThe Importance of Business Communication1175 Words   |  5 PagesBusiness Communication Aussie Sportswear International Ltd 54 Oxford Road, Perth PK3 4RG Tel: 00 61 223 123 45 Fax: 00 61 223 765 43 Email: info@aussiesportswear.com September 5, 2012 Li-Ning Sporting Goods Ltd 69 Minchu Street Shanghai SW7 6AW Dear Mr. Wong Li Chang Inquiry for Purchasing Sportswear We at Aussie Sportswear pride ourselves of our quality sporting products and for meeting the needs of our valued customers. Our market share in Australia is 38 percent with a network of 30 outletsRead MoreTechnology Development Life Cycle ( Tdlc )1208 Words   |  5 Pagespotentially be incorporated into devices to increase their durability (Chaochen, et. al., 2015). The third step, ESTD, is where a business case would be made that outlines how the technology could be used to strengthen a specific device, such as a cell phone. This is where a claim, graphene can be used to replace the current material used in cell phone cases to improve their flexibility (Chaochen, et. al., 2015), can be presented with research that backs up that claim. The product development stageRead MoreNike Inc.: China Essay5605 Words   |  23 PagesUS and China ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...5 Section 2.1 | Cultural Differences and Similarities ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.5 Section 3 | Competitors ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.9 Section 3.1 | Adidas ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦........................9 Section 3.2 | Li Ning ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.10 Section 3.3 | Current Positon in China ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦.......................10 Section 4 | Organisational Structure and Operations ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦......12 Section 4.1 | Corporate Strategy ...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreNike vs Adidas2240 Words   |  9 Pages Secondly, there was a case happened in China where a local Chinese domestic sports goods manufacturer company called Li Ning opened 6917 stores in mainland China by December 31,2008 making it 1241 more than the year of 2007. During the year 2008, Li Ning has published its financial report which states that due to the Beijing Olympic Games, the company made total revenues of CNY 669(million) a year on-year-increase of 53.8% compared to the year 2007. Not only that, Li Ning made an overall entry intoRead MoreExpanding the Playing Field: NikeÂ’s World Shoe Project5641 Words   |  23 Pagesenvironmental challenges as unmet market needs that provide business growth opportunities through entrepreneurship, innovation, and organizational change. Permission to reprint this case is available at the BELL case store. Additional information on the Case Series, BELL, and WRI is available at: www.BELLinnovation.org. Case Overview Tom Harge’s challenge was to â€Å"expand the playing field† in emerging markets with a range of affordable, durable, and easyto-produce sports shoes that could effectively reachRead MoreThe Meaning of Sports2530 Words   |  11 Pagesat higher levels. There are many different types of sports that exist in todays era. Some sports may only require a single participant but some other sports cannot commence if either one the teams competing, do not have enough team mates. In some case, non-physical activities, such as indoor games that mostly uses the power of the mind such as board games and card games are also referred to as a type of sports, but in generally, Sports are recognised as being based in physical activities and athleticismRead MoreThe Abstract Latent Factor ( Lf ) Models1591 Words   |  7 PagesTechnology, Chinese Academy of Sciences, Chongqing 400714, China, and also with the Shenzhen Engineering Laboratory for Mobile Internet Application Middleware Technology of Shenzhen University, Shenzhen 518060, China (e-mail: luoxin21@cigit.ac.cn). S. Li is with the Department of Computing, Hong Kong Polytechnic University, Hong Kong, HK 999077, China (e-mail: shuaili@polyu.edu.hk). principle is to build a low-rank approximation to a target matrix. They first map entities corresponding to the columnsRead More Nikes Plan for China Essay940 Words   |  4 Pageswere meant to inspire youth to overcome obstacles, as LeBron does when he slays the kung fu master and the green fire-spewing dragons, as well as other video game style villains. Nike’s â€Å"pushing the envelope† type advertising did not translate in this case. Nike’s retail strategy includes selling through retailers and retail outlets with 10 customers generating 60% of revenues. Foreign companies can now apply for direct retail licenses –- but Nike has no plans to set-up retail shops at this time.

Business Analysis Report

Question: Would you support Jose is his decision to set up a provision for warranty costs on the mobile phones? How would you justify your decision? Answer: The statutory obligations for the purpose to grant warranties are really negligible. The main aspect of consumer protection act is to help the buyers to take steps against any defective product. Provision is mainly created for the purpose to meet with any uncertain event of the future that might result into financial loss. Therefore, from this angle it is desirable for Jose to create a provision for cost of the warranty for mobile phones. As per the statutory requirement and obligation attached with the warrant in case of any defect of the sold item within the warranty period, the company or the person issued the warrant is liable to provide the replace the mobile phone sold, or provide the spare part or repair the item without charging any additional cost to the buyer ((Etzion and Pe'er, 2013). However, aspect of meeting with the warranty requirement is based on the estimation purpose. On the event of purchasing a product the ownership is transferred to the purchaser and in case of certain goods such as mobile phones the warranty is also transferred to the purchaser and it remained valid till the date provided in the warranty card of the product purchased. Therefore, for the business of Jose and Rosy it is desired for them to create a provision for the warranty cost of the products. moreover, in case of the new product of 3G Video phones which is a new product line for the business and this was never sold by the business before, thus, on this ground it is desirable for Jose to create provision for the warranty cost on the new line of mobile phones. This would help the business to meet with the uncertain warranty cost of the mobile phones during the future, any case of any complaints from the side of the customers. It is by the way of creating a provision on warranty cost; the future profit would not be affected in the adverse manner in case of any disputes. The warranty acts as the legal liability by the business firms or the manufacturer who issues a warranty towards the customers or the purchaser for the purpose to provide service for any substantial defect of the item sold to the customers within the set period of warranty period of the product. For the purpose to sell the electronic goods which are subject to mechanical defects the warranty is provided, as this is considered as an ethical consideration of the business to provide the after sale services to their customers and thus, create a good image of the business ((Xie and Liao, 2013). Therefore, in case of the this business also it is highly preferable to create a provision for the warranty cost on the 3G video mobile phones as this would not only help the business to meet with the future expenses of the product but at the same time this would also help in developing a good image of the business brand in the market. Reference: Etzion, D. and Pe'er, A. (2013). Mixed signals: A dynamic analysis of warranty provision in the automotive industry, 1960-2008.Strat. Mgmt. J., 35(11), pp.1605-1625. Xie, W. and Liao, H. (2013). Some aspects in estimating warranty and post-warranty repair demands.Naval Research Logistics, 60(6), pp.499-511.

Overview of Strategic Planning

Strategic Planning As a Competitive Factor Strategic planning is a way in which organizations define their strategies and directions in order to make decisions on the allocation of their resources for purposes of pursuing various strategies. The achievement of all these is always preceded by the knowledge of the prevailing position and the gateways through which a particular course of action can be pursued.Advertising We will write a custom report sample on Overview of Strategic Planning specifically for you for only $16.05 $11/page Learn More It is a critical competitive factor as it provides the organization’s vision and mission statement (Grà ¼nig and Gaggl 80). The vision statement and the mission statement contain the vision, mission, values and the strategy of the organization. Through its vision, an association delineates what it wants to bring about and also tries to influence the environment around which it is carrying out its operations . On the other hand, the mission comprehensively describes the motivations behind the existence of the organization together with the strategies it intends to puts in place to attain its vision. The cultural beliefs that an organization holds and upon which all stakeholders share constitute its values. The decisions that are made within the organization are normally based on these values. Strategy is the way in which an organization makes policies and the methods through which the attainment and implementation of such policies are attained. Changes in the Field of Strategic Planning and Strategic Information Systems Planning Strategic information systems planning have come a long way over the years. During the 1960s, there was the era of data processing (DP) in which stand alone computers that were remote from the users were applied for the cost reduction functions. In the 1970s and 1980s, the management information system (MIS) was discovered. This system was more interconnected an d distributed. It was also regulated by a management service and it supported businesses in a user driven fashion. However, in the 1980s and 90s, there came an era of Strategic Information systems (SIS). When compared to the earlier eras, the SIS planning had more elaborate integrated systems and was extensively networked. It was also available to supportive users. This ensured that it efficiently related to the business’ strategy besides enabling the drive of the organization. The strategic information systems’ planning that is carried out using the strategic information system is complex as it is deeply rooted in business processes. The main objective of the SISP is to enable an organization to plan for its activities, to not only reduce costs of running the business but also to ensure the addition of value to its products.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More In formation technology has played an important role in re-engineering and redefining businesses. It has carved multiple virtual corporations offering unprecedented possibilities (Ferrell and Hartline 529). Strategic planning can also refer to as a methodical and officially documented process for selecting the most appropriate decisions that an organization needs to make in order to prosper over a certain period. In this aspect, strategic planning process is very important for the prosperity and survival of a business. Its focus should be the definition and assessment of both internal and external situations. It also implements strategy, makes adjustments and evaluates the progress of a particular business activity or project (May and May 22). The most imperative thing to reflect on when carrying out strategic planning is the nature of the needs an organization has and the direct exterior surroundings it thrives in. Industries that change their products and services regularly need to c arry out a lot of strategic planning processes. On the other hand, the organizations that have stayed on the market for longer periods of time or that have established stable markets need fewer planning processes, which can be implemented once in a year. The most critical time during which an organization should carry out strategic planning is in the course of its commencement. In this regard, the strategic plan is embedded with the business plan, the financial plan and the market plan among others. Another scenario that requires the execution of a strategic plan is during the formation of a new business venture, or the establishment of a new department or the conception of new merchandise. It is also important to note that strategic planning should be carried out at least once in a year. This ensures that an organization is adequately prepared for every fiscal year. During this process, action plans are normally updated. However, during the implementation, the progress of the imple mentation needs to be reviewed even on a quarterly basis (Abraham 189). Issues affecting the Selection and Implementation of the SISP SISP is the method through which portfolio computer-based applications are branded. These applications help in the execution of business plans in order to meet the objectives of the organization. It is very crucial for the running of the business as it helps organizational managers and information technicians in the identification of strategic applications in order to align them with the needs of the business.Advertising We will write a custom report sample on Overview of Strategic Planning specifically for you for only $16.05 $11/page Learn More Over the past few decades, business leaders and their organizations have deemed it fit to include the acquisition of technological decisions as a key component tool that impacts on the organizational information system. This is normally founded on what the players in the industry believe in and the influence that they get from vendors and competitors. However, a positive outcome is not always guaranteed. It is against this backdrop that the idea of strategic information systems planning comes in handy. In this regard, the decisions on the information systems of an organization must be made in compliance with it direction and strategy (Grant, Hackney, and Edgar 329). The issues that normally impact on the implementation of the information systems and strategy planning include business strategy, organizational strategy and the information strategy. This strategy constitutes a synchronized set of procedures, which are set to arrive at the intention, objectives and the goals of the organization. It commences with the mission of the association and sets restrictions on the vital undertakings of the institute. On the other hand, the organizational strategy is involved with the human resource, the processes of working, internal and external structures, hiring prac tices and the business plan (Kà ¼pper 7). This is specifically designed to enable a business enterprise accomplish its goals. In order to successfully provide adequate information services, organizations need to adopt effective action plans, such as valuable information systems. The main objective of executing the strategic information systems planning is coming up with an excellent information system strategy. For the setting up of these strategies to be successfully executed, the organisation has to reflect on the key components that include: information strategy, change administration and execution strategy, information management strategy and information technology strategy. In a nutshell, the whole idea of strategic information systems planning is to give the direction a business enterprise wishes to go to while keeping in mind the information about the future prospects of the organization. This helps in decision making in the future. The most important goal of this strategic plan is to put forward the framework for making future decisions. Apparently, planning in itself involves a lot of processes some of which are very complex (King 411). Approaches to Strategic Planning Some of the approaches to strategic planning that are in use include future research, open space, SWOT analysis and the ZOPP/OOPP/LFA. These approaches operate on the belief that the future is not pre-destined and can be changed. They also share a belief that all the significant stakeholders are important ingredients in the participation of decision making for the future actions.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Future Search Approach This is a plan is intended to unravel the circumstances that had proved taxing at the start. It is appropriate for projects or programs that rely heavily on participants’ input. It is also commonly used by the non-profit making entities that do very little business. This approach emphasizes on the need to leap forward in an appropriate time to identify the suitable conditions for the future and work toward attaining them (Simerson 201). Since it is normally manual, it consumes a lot of time and tedious. This is different from the strategic information systems planning, which is computer based. Open Space Approach This is the least structured of all the approaches available. In this approach, there lacks the preset agenda set aside for the topic that had previously been agreed upon and the time allocation for the meeting. It is also characterized by lack of planned discussions and the plenary sessions. It is the duty of the participants to create all the relevant agenda. This they do with the guidance of the facilitator. Issues that are mostly pressing are normally at the top of the agenda. As compared to the strategic information systems planning, this approach is too narrow. SISP apparently uses numerous strategies to arrive at a decision. The SWOT Analysis Approach In this approach, the planners seek to identify the strengths, weaknesses, opportunities and threats that surround an organization’s operations. It is mostly common in business environments. The strengths are those qualities that a business organization possesses, which can enable it to accomplish its mission. It is from these strengths that consistent success is made and sustained. Conversely, strengths can either be substantial or indefinable. Some of the most unique strengths that organizations experience include the expertise and the qualities of the employees, products and services, customer goodwill, process capabilities and brand loyalty. These strengths are also regarded as the beneficial aspects of the company (Fine 48). Weaknesses are the traits within an organization that derail the attainment of its objectives. They weaken the organization’s prospects of achieving its full potentiality. Some of the examples of weaknesses include inadequate or poor research, operation of machines under poor working conditions, poor decision making skills and the narrow product range. For the success of any business organization, the frequency of weaknesses must be minimized or eliminated at all cost. Some of the ways of overcoming the weaknesses include hiring competent employees, purchasing new and functioning machinery and engaging in a complex decision making process. On the other hand, opportunities are exhibited by the operating environment of the organization. This is achieved through the actions of the organization to make beneficial choices out of its operating environment. The organization must be ready to put in place measures that ensure it succeeds by initiating strategies that enable it to become profitable. A sure way for an organization to gain a competitive advantage over its competitors is to make wise use of the opportunities that come its way. However, this requires careful identification and recognition of such opportunities because it is not easy to select a target that will serve clients satisfactorily and at the same time give the business the desired results. Some of the things that could help are the availability of a new-fangled and more resourceful technology, encouraging government policies, weak antagonism and an approving market. Currently, there is an increasing demand for telecommunication products; in an industry, which is accompanied by deregulation, companies in the telecom sector can utilize this to their advantage (Bà ¶hm 13). Threats are the external factors whose influence is unfavorable enough to hinder the organization’s progress. In most of the cases, they are uncon trollable and their presence puts the stability of the business at a vulnerable state, especially if they compound with other weaknesses. Some of the most common threats to most business organizations include the frequent and consistent of unreliable technology, civil strikes by the employees, price wars and increased competition within the industry. As a strategic planning tool, SWOT analysis ensures the provision of information for strategic planning besides building on the organization’s strengths and reversing the weaknesses. In addition, SWOT analysis helps to maximize the response of the organization to opportunities so as to tap them. If carefully drafted, this strategy assists in overcoming the threats faced by the organization. By doing this, the key areas of competencies by the firm become easer to identify. The SWOT analysis approach also assists in setting up the objectives that are vital for strategic planning. To crown all these, the SWOT analysis tool puts an o rganization in a better position of knowing the past, current and future plans at a glance (Snelling 8). As a strategy formulation tool, the SWOT analysis approach is very instrumental because of its reliability and profitability. It should provide a platform upon which business organizations gauge their performance. In this case, the success of a business organization is premised upon building its strengths, correcting its weaknesses, and protecting itself against the external weaknesses and threats (Pahl and Richter 61). This approach shares the same contextual framework with the strategic information systems planning, as it is deeply rooted in explorations. ZOPP/OOPP/Logical Framework Approach This approach is also referred to as Objective Oriented Project Planning. It is a structured meeting process. It seeks to identify some of the most pressing prevailing problems by the use of the cause effect analysis. This is then followed by the search for the best strategy for the allevia tion of the identified problems. Conversely, this approach is limited in scope, time consuming and tedious when compared to strategic information systems planning approach. All this planning approaches have their cons and pros. It is upon the business organization managers to identify and come up with the most suitable approach to apply. Conclusion From the above analysis, it is true that all the approaches described above are correct in their own right under the specified circumstances. However, for elaborate business organizations, SWOT analysis could the most efficient. Nonetheless, with the introduction of information systems to run business models, the strategic systems information planning can offer tools that are even more effective and sensitive. Works Cited Abraham, Stanley C. Strategic Planning: A Practical Guide for Competitive Success. Bingley, UK: Emerald Group Publishing, 2012. Print. Bà ¶hm, Anja. The SWOT Analysis. München: GRIN Verlag, 2009. Print. Ferrell, OC, and Michael D. Hartline. Marketing Strategy. Mason, OH: Cengage Learning, 2008. Print. Fine, Lawrence G. The SWOT Analysis: Using Your Strength to Overcome Weaknesses, Using Opportunities to Overcome Threats. New York: CreateSpace, 2009. Print. Grant, Kevin, Ray Hackney, and David Edgar. Strategic Information Systems Management. Andover: Cengage Learning EMEA, 2010. Print. Grà ¼nig, Rudolf and Richard Gaggl. Process-based Strategic Planning. Berlin Heidelberg: Springer, 2011. Print. King, William Richard. Planning for Information Systems. Armonk, N.Y.: M.E. Sharpe, 2009. Print. Kà ¼pper, Alexander. Measures for Successful Strategic Information Systems Planning. München: GRIN Verlag, 2008. Print. May, Gary May, and Gary May. Strategic Planning: Fundamentals for Small Business. New York, NY: Business Expert Press, 2010. Print. Pahl, Nadine, and Anne Richter. Swot Analysis – Idea, Methodology and a Practical Approach. München:GRIN Verlag, 2009. Print. Simerson, Keith B. Strategic Planning: A Practical Guide to Strategy Formulation and Execution. Santa Barbara, CA: ABC-CLIO, 2011. Print. Snelling, Jennifer. The Influence of the SWOT Analysis in Organizational Development Strategic Planning. München: GRIN Verlag, 2012. Print. This report on Overview of Strategic Planning was written and submitted by user Na0m1 to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.